It’s Time to Sell Like a Human Again

Harvard Professor, #1 New York Times best-selling author and renowned social scientist Dr. Arthur Brooks has something to say that every sales leader needs to hear. After watching him in conversation with Jessi Hempel on LinkedIn Live earlier this month — “Finding Meaning in your Work” — I picked up his book The Meaning of …

Empowering Sales Teams with Financial Acumen | Driving Revenue Growth through Customer Insight

Your biggest competitor in Enterprise Sales isn’t another vendor—it’s the CFO’s spreadsheet. Before I jumped into Enterprise Sales, I was in Finance. I worked at a manufacturer that was evaluating SAP. That background gave me an edge: understanding customers’ financials changes the game. Why should sales reps care about financial statements? Because it turns you …

The Shift from “Who you know” to “What you solve”

Relationship-based selling used to be enough to secure a seat at the table. Today, with shifting trade policies and complex buying committees, it takes more than a brand name to navigate the labyrinth—it takes a total recalibration of your sales DNA. In 2026, the shift from “who you know” to “what you solve” has reached …

Augmented Selling: Transitioning from Transactional Rep to the AI-Enhanced Trusted Advisor

  Early in my Sales Career I was taught one of the most  important lessons in my entire career. It wasn’t by a Sales Manager. It was by my customer. I politely asked a CEO if he would sponsor an executive briefing so we could present our strategy for healthcare to an entire province. His …

Thoughts on Fractional Sales Leadership

We all watched the magical and inspiring Toronto Blue Jays run to the World Series in the fall. In a time of economic uncertainty and turbulent times they united a country. They were a team in every sense of the word; no egos, injured, vulnerable and all stepped up at different times. The thing that …

10 Key Takeaways From Triathlon for Enterprise Sales

Training for a triathlon taught me far more than how to swim, bike, and run. It taught me about discipline, leadership, and perseverance in every part of life and business. The lessons I learned on early morning rides, long training runs, and in the open water translate directly to achieving success in enterprise sales. Here …